Time: 2021-08-25
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Recently, Goldman Sachs managing director Bonnie Herzog released a report analyzing how different nicotine product categories are affected by the current new crown.
The report said that in the two weeks ending March 27, nicotine sales fell by 2.8% compared to last year, and this downward trend is expected to continue. Herzog said: We expect that once we start to delineate some of the more obvious effects of last year’s new crown, the transaction volume will turn into more negative factors. An article on CSP lists the main content of the report. The following is the United States. The breakdown of the tobacco industry
(Unless otherwise stated, this is the growth in the two weeks ending March 27 compared to the same period last year.)
1. Cigarettes.
Although dollar sales of cigarettes across all channels increased by 2.7%, volume sales fell by 4.3%. Some cigarette manufacturers have recently increased their pricing of packaging. Altria, based in Richmond, Virginia, raised the price of a pack of cigarettes by 14 cents in January, and London-based British American Tobacco also implemented the same price increase on April 5.
2. The dollar sales of e-cigarettes e-cigarettes increased by 6.1%, and increased by 13.7% in the 12 weeks ending March 27. JUUL leads the trend in category sales, with sales declining, increasing by 0.7%. Vuse sales of R.J. Reynolds Vapor Co., headquartered in Winston Salem, North Carolina, increased by 87.3%. This category continues to be driven by the e-cigarette supplement market, accounting for 82% of the entire category, and is affected by the taste ban issued by the US Food and Drug Administration in February 2020.
3. Smoke-free products. Modern oral nicotine remained strong in the smoke-free category, with US dollar sales of smoke-free products increasing by 2.2% across all channels. Stockholm-based Swedish MATch's oral nicotine brand Zyn and Altria's On showed continued growth, with sales increasing by 47.5% and 739%, respectively. Velo from R.J. Reynold's Vapor Co., sales increased by 12.6%. At the same time, the European Tobacco Harm Reduction Advocacy Organization (ETHRA) published a report on its EU nicotine user survey earlier this summer, which compiled the results of more than 35,000 EU respondents.
The questionnaire surveyed EU consumers' use of nicotine products and included issues related to smoking cessation, such as any desire to quit smoking, the use of safer nicotine substitutes, and any EU-wide and/or national regulations that impede the switch to such products.
The report emphasized that more than 27,000 survey participants have completely quit smoking, and that straws, snuff and nicotine bags are the main harm reduction tools used. Among the respondents who used to smoke, 83.5% of e-cigarettes and 73.7% of snus users have successfully quit smoking, and more than 93% of e-cigarettes and 75% of snus users believe that reducing harm and improving health are their reasons for choosing these products. reason.