Disposable e-cigarette Bidi announces its entry into the UK after being frustrated in the US
The American e-cigarette company Kaival Brand Innovation Group Co., Ltd. (NASDAQ: KAVL) announced its entry into the UK and will launch products produced by Bidi Vapor, LLC.
After the U.S. Food and Drug Administration decided to reject the marketing authorization of the Flavored Electronic Nicotine Delivery System, Bidi Vapor challenged its BIDI ® Stick. Kaival Brands and Bidi Vapor are pleased to announce that they are increasing their attention to the international market. Concerned that in these markets, they have obtained comprehensive market and product approvals and can distribute the entire BIDI® Stick product line (including non-tobacco flavors).
Although Jiawei ENDS faces obstacles in re-entering the US market, these products are still legal in most parts of the world. In the past twelve months, Bidi Vapor has obtained marketing and distribution approvals in 11 global markets including the United Kingdom and Russia.
In view of the favorable developments in the UK market (described below), Bidi Vapor and Kaival Brands are now focusing a lot of time and strategic efforts on targeting the UK market. The company believes it has the budget to devote itself to marketing, staffing and executing a successful strategy in the UK.
The company believes that the United Kingdom is an attractive market where international products can be launched, and subsequently plans to launch throughout the European Union. This market currently represents the US$2.5 billion ENDS market and is expected to reach US$3.9 billion by 2023.
Overview of the UK market:
Mature adult consumer market
The average consumer age range is 35-45 years old, while the US is 18-24 years old
Adult consumers (smokers) are motivated to switch to e-cigarette products
Bidi Vapor created BIDI® Stick to truly and effectively replace adult smokers of traditional combustible cigarettes, not as a product designed to attract first-time nicotine users. The company believes that the UK market is very suitable as a market, because UK ENDS consumers are mainly composed of current and former smokers, of which less than 3.5% of adult ENDS consumers are never smokers.
Email:sales@mlifevapor.com
WhatsApp:+86 13871529372
Email:sales@mlifevapor.com
WhatsApp:+86 13871529372
Tel：+86 13871529372
Add：6 / F, block B, building 2, Fuyong Tongtai times center, Bao'an District, Shenzhen
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