The United States</a> state media "Federal Register" reported that the International Trade Commission (The International Trade Commission, ITC) issued the latest ban, prohibiting the import of all unauthorized electronic cigarette wildcard cartridges that infringe the patented design of JUULabs.
(US International Trade Commission issued the latest ban)
In response to the ITC's ban, Wayne Sober, vice chairman of intellectual property rights of JUU Labs, said, "This is a major victory against illegal e-cigarette manufacturers who exploit legal gaps and damage the market environment."
Electronic cigarettes usually consist of cigarette rods and pods. The wildcard pods refer to pods produced by third parties that are compatible with a certain brand of pods. In recent years, in the electronic cigarette industry at home and abroad, wild-type pods usually disrupt the market order under the banner of "lower price" and "compatible with big brands".
Wild pods have always been a "stubborn disease" faced by the electronic cigarette industry at home and abroad. In addition to disrupting the market order, for consumers, there are also hidden concerns about the quality of wildcard pods. It is reported that RELX has tested and analyzed a batch of wild-type pods on the market for benzene series, and found that there are many problems such as excessive benzene series in wild-type pods.
Test data of RELX</a> laboratory)
In addition, since November 2019, regular e-cigarette brands have no longer sold online, and have strengthened the research and development of technologies such as face recognition and smart child locks to protect minors. However, wildcard pod manufacturers still choose to sell in micro-business channels, publish illegal marketing advertisements, and even sell their products to minors. These illegal acts will deepen the public's misunderstanding of the electronic cigarette industry, and make regular manufacturers make mistakes over the years. Effort to burn.
Therefore, cracking down on wildcards and maintaining market order has also become the consensus of the e-cigarette industry. As early as 2019, JUUL requested an investigation of more than 20 "wildcard" pod manufacturers by filing a complaint with the ITC. In April last year, the ITC issued a ban on four wildcard pod manufacturers from importing products to the United States, including three companies from Shenzhen.
Looking at the country, all formal e-cigarette manufacturers are also actively protecting their own rights and interests through technological barriers and legal means. Taking RELX (fog core technology) as an example, RELX brought a number of wildcard pod brands to court last year, including Weike and SP2S Spire.
According to the complaint, RELX believes that the production and sale of wildcard cartridges is essentially a "parasitic" behavior based on RELX's existing user groups, clinging to other people's brands and grabbing the fruits of others' labor, thereby obtaining illegitimate interests, Acts that clearly violate the principles of good faith and business ethics.