Italian bomb-changing electronic cigarette Veev One
Time： 2023-07-31
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Philip Morris International (PMI) launched a new pod-changing electronic cigarette Veev One in Italy. Compared with the previous version, the new product has undergone several upgrades.
According to SIGMAGAZINE, an Italian e-cigarette vertical media, Philip Morris International (PMI) launched a new pod-changing e-cigarette Veev One in Italy to meet the different needs of Italian consumers and eliminate cigarettes as soon as possible.
The newly launched Veev One has several upgrades compared to the previous version. It adopts a new design and advanced ceramic heating technology, and is also equipped with a smoke oil detection system.
In addition, the new Veev One has been optimized in terms of battery life, and the capacity of the e-liquid has been increased, so that the capacity of a single pod can reach 2ml. At the same time, the heating power of a single pod has also been improved, which can reach 1000 times of use.
According to published data, Philip Morris International will spend more than 99% of its investment on research and development of non-combustible products in 2022. In the past 15 years, Philip Morris International has invested more than US$10 billion in the production and marketing of smoke-free products, and has continued to innovate. At present, more than 900 R&D personnel from 40 different countries and experts in about 30 scientific and engineering disciplines are working on the research and development of new products, and the R&D expenses are equivalent to about 35.4% of PMI's net income in the second quarter of 2023.
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